Many people trying to get the typical picture. Had a couple of b-boys putting on a show in front, was a very fun moment! You can definetly take some nice shots and hangout for a bit around this place, while deciding one of the many around museums to visit!
405anthonyb
It really ties the museum quarter together nicely. Have been in a number of European cities, and feel that this one is really an effective space. And this was in winter, in summer it must be delightful.
SarahI487
There is no question that the 'I amsterdam' sign is the epicentre of this attraction. When we went, there were thongs of people on the sign and all around it too which made it difficult to take pictures. We even returned the following morning at 9.30 to see if it was any better and though it was, it still was not clear enough to take a decent shot of the sign. The surroundings are beautiful though.
fobl11
Fantastic cultural area which is home to the Rijksmuseum and the IAMSTERDAM sign. We decided to jump off here to get the mandatory photo but we could barely see the sign with so many people crawling all over.The area also has an Ice bar as well as an ice rink so you could easily spend a good few hours here if you wanted.
louiedebounce
To have some of the worlds greatest museums situated in one manageable are is town planning at it's best. It is just far enough away from the hustle and bustle of the Central area, but still within a short tram ride of such as Dam square
KirstieTaylor
Fantastic square in which you will find the much photographed 'I amsterdam' sign. Also home to three of amsterdam a top museums! Recommend spending a day here.
StephenCharlie
A nice place with a few bars/restaurants to hang out. Wasn't too sure what the artificially frozen pond was all about but it, I am sure makes topic of conversation. It does get busy here so if your trying to get a picture with the "IAmsterdam" sign, go in the evening when it quietens down. Note, drinks/food are more expensive in this area